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Small Door, Big Raise 💰
Plus, Mars announces $2B in future investments, some new partnerships, consumer frustration with pricing, and more...
Roy Ben Tzvi
August 01, 2025
Issue #223
August 1st, 2025
Help Your Dog Thrive - Join This Free Health Study
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Your cost? Just a $99 refundable deposit that will be returned to you at the end of the study. Spots are limited and enrollment closes soon.
Quick Hits:
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Small Door, big raise - The membership-based veterinary care company announced it has raised $55 million in new capital to support its next phase of growth.
US growth - Mars announced plans to grow its U.S.-based manufacturing by investing an estimated $2 billion into its operations across the country by the end of 2026
Brand new partnership - Odie and Purina have partnered up to integrate Petivity data to reward proactive pet wellness.
Bubbling in Europe - Atomic Bubbles expands into Europe via Van Der Basch Trading partnership
3 million dollar upgrade - 3 local veterinary clinics completed some much-needed renovations.
A jolly well investment - RDCP expands into pet‑food sector with DJL Petfoods acquisition to scale growth
Do not leave your dog in the car - An Austin-based food blogger had his car stolen while his dog Noodles was in the car.
Higher prices, more frustrations - Consumers are becoming more vocal about the price of pet food, particularly prescription diets.
FDA Warns - Don’t feed Darwin’s Frozen Pet Food
The Venice Canals Mystery - At least seven dogs have died, and many others have been hospitalized.
Every pet parent’s nightmare - Security footage captures pet fighting to stay afloat after Chicago apartment flooded.
Which cat-didate will win? - Somerville bike‑path “mayor” race goes wild
A pioneer in the pet space has passed - Ron Brakke, the founder and president emeritus of Brakke Consulting, has passed away.
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