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$152M Bet on Emerging Brands
Plus, China issues pet degrees, New Job Alerts, PRHG makes 2 acquisitions, insurance company sued, and more...

Issue #208
June 27th, 2025
The $1 System That Turns Missed Messages into Bookings
Half of pet-parent inquiries go cold in the first hour—not because they’re not serious, but because no one replies fast enough.GBG’s Lead Conversion System replies to every DM, chat, or text in under five minutes.
If they don’t book right away, it keeps following up for 14 days, automatically. It also shows which channels bring in the most appointments, so you know where to focus. Most businesses see 30–40% more bookings in their first month.
Try it for $1. If you don’t get at least 10 extra bookings in 30 days, they’ll refund your dollar. No hassle.
Quick Hits:
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💰 Are you a company in the pet space looking for investment? Click Here

Aria closes $152M fund - Aria Growth Partners closes Fund II to back standout consumer companies, with continued focus on the booming pet sector.
Wagmo x PetMeds - Wagmo members will now have access to exclusive savings on a wide range of pet health products.
Two more added to the portfolio - Pet Resort Hospitality Group has acquired Bark-A-Bout and Canine To Five.
BofA reaffirms Chewy at Buy - Cites improving pet industry trends and steady consumer demand.
Synced up - Synchrony Financial has partnered up with Sploot Veterinary Care to roll out CareCredit, marking the first financing option available at Sploot’s clinics.
General Mills upgraded - RBC Capital Markets boosted General Mills’ rating.

Professional pet person - China debuts pet degrees as booming industry faces talent crunch.
New study sheds light on safety - Study of 64,000+ reports shows - 4 safety events per 1,000 visits.
The sweetest story - UPS driver tearfully says goodbye to beloved dogs after 10 years of daily visits.
Pet owners sue Nationwide Insurance - Lawsuit claims insurer abandoned older, sick pets, despite promises of lifelong coverage in policies.
California trainers arrested - 10 dogs died in their care, now the police are charging them.
Freemium - Scribenote launches free veterinary AI scribe.
Shelters gain from $2.5M vet facility - North Carolina humane society plans $2.5 million two-story clinic with public access and onsite vet housing
🚨 Check out our latest podcast episode with Michael Hurnaus🚨

Chief Marketing Officer at Whisker
VP of Performance Marketing at Maev
Senior Manager, Merchandise at PetCo
Vice President of Finance at Tuft + Paw
Director, Corporate Development at Farmers Dog
Vice President of Marketing at Embrace Pet Insurance
Director of Growth Marketing at Sunday For Dogs
Account Manager / Program Manager, Enterprise at VetRec
Sr. Director, Category and Supply Chain Management at Chuck & Don’s
Why should pet retailers use Faire? Faire is an online wholesale marketplace where pet retailers can stock their shelves with high-quality products from brands across the globe.
New Faire customers receive 50% off their first order up to $100, plus the following benefits:
60-day payment terms
Free shipping on thousands of brands
Low-order minimums
Free returns on opening orders
What sets Faire apart? Faire simplifies the inventory sourcing process by offering retailers a streamlined marketplace and ordering process where they can purchase products. Faire brings the trade show experience into your home, saving you time.

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