From Pretzel to Shark Tank: The SwiftPaws Story

Issue #239

September 8th, 2025

Quick Hits:

😱 Chewy faces a class action lawsuit

🐦 A cat in California was euthanized after eating cat food contaminated with bird flu

🚙 The global mobile pet veterinary services market

✈️ Pet travel services market growth trends and forecasts

⬆️ 2 pet sector industries that are currently seeing a ton of growth

🥸 Does your dog want privacy?

🇬🇧 Londoners are spending more on their dogs’ food than on their own food

🍽️ The Food Network has picked dog-friendly restaurant options in all 50 states

😊 Several colleges in the United States are now allowing dogs & cats to be part of campus life

This week, we sat down with Meghan Wolfgram, founder of SwiftPaws, to talk about how one dog’s love for the chase turned into a nationally recognized enrichment brand. From garage-built prototypes to landing a deal with Lori Greiner on Shark Tank, along the way, she’s raised over $1 million to keep fueling the mission.

Here’s what we dug into:

• How Pretzel the miniature pinscher, inspired the very first SwiftPaws system and sparked a bigger mission.

• The leap from professional-grade equipment to a consumer-friendly product—and why that risky decision changed everything.

• What it was really like to pitch SwiftPaws (with Piper in tow) in front of the Sharks - and walk away with Lori’s Golden Ticket.

• How partnerships like Zesty Paws and the World Enrichment Crew are reshaping the future of pet wellness and play.

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