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Inside Veterinary Marketing: What Really Works - Pt. III

Inside Veterinary Marketing: What Really Works - Pt. III

3 Veterinary marketers share what drives new bookings - and what most clinics miss.

July 21, 2025

Issue #218

July 21st, 2025

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Quick Hits:

💡 7 animal welfare jobs you didn’t know existed… until now

🛫 Texas flood dogs arrive in Chicago

🧼 Automatic pet washing machine receives backlash

🐶 A proposed $15 million transfer of ownership of the Apple Valley Animal Shelter to San Bernardino County is under consideration.

🐈 Why cats love concrete slabs explained

Welcome to Part 3 of our 10-part Marketing Masterclass Series - your behind-the-scenes pass to proven strategies, fresh ideas, and battle-tested campaigns driving the pet industry forward.

In this series, we sit down with some of the best marketers and growth experts to uncover what’s really working, what’s not, and how you can put their insights to work in your own business.

This week we talked to:

Amy L. Halford - Chief Marketing Officer at Thrive Pet Healthcare
Gil Bolotin - Co-founder, Co-CEO, and Head of Growth at Sploot Veterinary Care
Jonathan Sagis - Former Chief Growth Officer at The Vets

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