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All the Latest Dirt Minus the Mess 😉

We've hand picked all the best news & industry updates

Author

Roy Ben Tzvi
June 27, 2024

Issue #78

June 27th, 2024

Take advantage of the booming $115 billion pet industry by starting your own multi-service pet business 💰 🐶 

Pet Butler is a fast-growing franchise made of people who are passionate about pets. Pet Butler has expanded their lines of service to include:

  • Pet waste removal

  • Pet shuttle service

  • Pet care (pet walking and pet sitting)

They are rapidly expanding their national footprint and looking to partner with entrepreneurs who are passionate about pets and interested in building a business of their own or diversifying their existing pet business. 👇 👇👇👇

This Week

💰 Business Roundup: Notti Raises 500k, FirstVet closes Series C round, PBG acquires Thrive Pet Foods and much more…

🌎 In The News: Crazy Bark Giveaway, will AI replace veterinarians, 3-legged dog record, and much more…

🥓 Pet Food: India’s gourmet market is surging, private label is now available, and another food recall.

💼 Job Board: Contact us to post your job listing.

Quick Hits:

  • So naughty - Notti Pet Food secures US$500K seed funding. The startup aims to elevate pet health and nutrition standards across Southeast Asia.

  • €20M in the bank - Stockholm-based pet healthcare company FirstVet closed their €20 million Series C funding round. 

  • Down under - Ziwi has sold its infant snack food subsidiary Kiwigarden. Moving forward Ziwi will focus on its core business of premium pet food.

  • Eary access is here - THE PACK, a UK-based alt protein lineup boasting a stellar list of investors has opened up early access for their first-ever equity crowdfunding round.

  • Thailand is benefiting from Japan’s cat boom - Thai pet food makers are encouraged to export cat food to Japan, where cats are increasingly popular in the aging society.

  • Inflation down - Pet food inflation slows to 1.6% in May.

  • Closing the loop - PetSmart partnered with West Paw to pilot an in-store toy takeback program in 75 of its stores.

  • Going global - Petbuddy Group (PBG), a leading consortium of super-premium pet food brands, announced its latest acquisition: Thrive Pet Foods.

PAWS Right There!!! Don’t Forget To Subscribe 👇👇

  • The ultimutt giveaway - Bark is giving away $500k, awarding dogs with a variety of prizes for an unforgettable summer of experiences with their humans. Prizes include a Winnebago, a boat, and a Subaru.

  • Will AI replace veterinarians? - How will AI change the veterinarian landscape?

  • Turn your dog into a sticker - How to make live stickers in iOS 17, a step-by-step.

  • A 3-legged event - San Francisco has (unofficially) broken the record for the world’s largest gathering of three-legged dogs. 

  • Fishing for dogs - This Mississippi fisherman went on a fishing expedition but instead rescued 38 dogs.

  • Meet Pepper, the popular potty mouth parrot - 400 applicants have requested to adopt this special parrot.

  • Pawsitively Hell - The owner of Pawsitively Paradise, a dog training facility in Florida was just arrested after 3 dogs horrendously died in her care.

Are you eager to connect with verified pet owners and promote your services or products?

Meet PetKarma, a marketing agency with a unique twist! We're here to help you craft the perfect messages to attract new customers. We’ll showcase your brand to our dedicated audience through our blogs, social media channels, and email lists.

For over 10 years, we’ve supported brands on our platforms: iHeartDogs, iHeartCats, Cannanine, and The Hero Company.

Here’s what they can do for you:

  • Boost your SEO with custom product reviews on our blogs, boasting an average AHREF ranking of 75%.

  • Reach millions of verified pet consumers with our dedicated eBlast to our eCommerce customers.

  • Get your special offers directly to past buyers with SMS messages to over 100K subscribers.

  • Amplify your lead generation through giveaways, petitions, or direct emails.

  • Increase your social media followers with giveaways on iHeartDogs’ Facebook page, home to 5M followers.

As a special limited offer, they are giving our subscribers 10% off!

Ready To Connect? Email Erica: [email protected]

  • Pupadum Delight - India’s gourmet pet food market is seeing a major surge as owners splurge on their pets.

  • Another Recall - The FDA has issued a nationwide warning to dog owners following a recall of dog treats that may be contaminated with metal objects.

  • Private label - Karn Meats, has announced the expansion of its private-label program.

You reached the end, you deserve a treat 🍖

Be part of the pack - For more news, links, and entertainment follow us on social media (links below) and fur - ward this to your best human friend.

If you haven’t already, consider subscribing below 👇

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