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- What Investors in the Pet Space Are Hunting For (Pt. 1)
What Investors in the Pet Space Are Hunting For (Pt. 1)
What investors are actually looking for, and what founders keep getting wrong.

Issue #245
September 22nd, 2025
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Part 1 of our 2-part series. We asked three active pet investors — Charles Tapp, Alex Chieng, and Rogers Healy — exactly what gets them to write a check.

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