What Investors in the Pet Space Are Hunting For (Pt. 3)

Issue #251

October 6thth, 2025

Quick Hits:

📈 10 pet stocks positioned to capture lasting gains

🧬 Can dogs help shape our understanding of aging and contribute to our longevity?

⬆️ Dogtopia climbs up to 231 in Franchise Times Top 400

💄 e.l.f. Cosmetics has partnered with top petfluencers on a clever campaign that gives a whole new meaning to AI — Animal Intelligence

👟 Adidas just dropped some new original clothes & accessories exclusively for pets

🇰🇷 Why Koreans are taking their pets with them everywhere

🌉 According to Reddit’s "r/sanfrancisco" the city is "running out of patience" with dogs.

👏 “Trooper’s Law” takes effect in Florida, making it a third-degree felony to abandon your dog during a declared natural disaster

🧑‍🚒 Therapy dogs are helping first responders

🏃 Meet Jelly Bean, the 9-pound ultra-marathon runner

🐩 Barkly, a women-founded pet-tech safety brand, launched a premium retractable leash designed to make women feel safer on dog walks

🚨 We’ve teamed up with Fi! Spoiler alert: there’s a shiny new free collar (and 6 months subscription) waiting just for you!

Part 3 of our “two-part” series — no, that’s not a typo. We originally planned two installments, but so many of you reached out that we added one more. So we quickly reached out to two more pet investors to learn what gets them to open their wallets and write a check.

1. Jeremiah Zinn - Partner at Off Leash Capital

2. Lauren Holtvoigt - Associate at Digitalis Ventures

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