£2.5M to Scale Fresh Dog Food

Issue #261

October 31st, 2025

Quick Hits:

🐂 Why do pet insurance and veterinary care costs so much these days

🏨 Believe it or not, you can sleep inside a literal beagle (hotel) in Idaho

🛩️ Heathrow Airport has temporarily renamed Terminal 4 as ‘Terminal Paw’

😂 What a conspiracy theory dog would sound like

👶 When we say our dog is our baby - we mean it

🇨🇳 Caring for pets emerges as a bright spot in China’s job market

🥶 With winter around the corner, just how cold is too cold for your dog?

🐛 Could silkworm pupae be the next big thing in pet protein?

🐱 A Kickstarter for the world's first cat grooming house

👩‍⚕️ The Top 15 Pet Wellness and Vet Care Franchises for 2025

• Walmart x Kong - The world's biggest retailer has partnered with the pet industry’s most well-known toy brand.

• All the bones - Marleybones raises £2.5M to scale Pantry Fresh® dog meals.

• Chewy isn’t horsing around - Chewy to acquire SmartEquine from Covetrus.

• VANE continues to expand - VANE formed an investment partnership with Inventory Ally to support the company’s continued expansion and innovation.

• Billion-pound IPO - Pets at Home is to list on the London Stock Exchange.

• Bundle X Joy x PetSmart - The Latina-founded pet lifestyle brand has just launched nationally in PetSmart.

• Hello Vancouver - Juno Veterinary opens new location in Canada.

• New Partnership: Fera Pets, VDB - Fera Pets signs strategic distribution deal with John A. Van Den Bosch.

• What a great fit - Field & Stream Pet Food Co. launches Pack Provisions, a new dog food line for outdoor enthusiasts and their adventure-ready pups.

• From Italy to Brazil - Farmina injects US$8 million into expanding its Brazilian distribution network.

• Thailand to reach $5B - Thailand has cemented its position as the world's second-largest pet food exporter after Germany.

• Highly processed, low demand - Dry dog food sales dropped 2.9% in the past year.

• Partnership in speed - Instacart announced a new partnership with Pet Supplies Plus to offer same-day delivery in as fast as an hour.

If you missed this week’s newsletters👇

Inside Pawsible: The Fund Betting $10M on the Future of Pet Health

The New Anti-Vax Economy in Pets

• The dogs are turning blue - Some dogs in Chernobyl are turning bright blue; however, they seem to be healthy.

• Cat fans rejoice - Romania just hosted the world’s largest cat show.

• Meet “Pawchie” - An AI assistant that provides personalized, science-based behavior and training advice tailored to each dog’s breed, age, and habits.

• Victory for pets - The Renters’ Rights Bill now gives tenants the legal right to keep pets, removing a major barrier for millions of animal lovers.

• Meet the heroes - American Humane Society has announced the top five finalists for the 15^th Annual American Humane Hero Dog Awards!

• Doubling down on longevity - Blue Zones founder Dan Buettner joins Get Joy as ambassador and wellness advisory Board member.

• And the winners are… - Here are the best photos from the Dog Photography Awards.

• An iPhone 10 moment - Whisker, maker of high-tech cat litter boxes, unveils its new AI cat litter box.

• $27 million facility opens - The Animal Protective Association of Missouri broke ground on a brand-new pet facility in north St. Louis County.

🚨 Check Out Our Latest Podcast Episode🚨 

• Partner Veterinarian at CatsOnly Veterinary Services

• Head of Content Marketing at Tuft & Paw

• Vice President of Marketing at Open Farm

• E Commerce Account Manager at King Lou Pets

• Lifecycle Marketing Manager B2B2C at Roo

• Partnerships Manager at CoVet

• Director of Growth at HappyDoc

• Senior Software Engineer at HappyDoc

• Senior Manager, DTC & Performance Marketing at FoodScience

• Pricing Coordinator at VetCove

• Associate Director, Product Design at Embark

• Head of Marketing at Snout

• Chief Medical Officer at Dutch

• District Manager at GoodVets

• Veterinary Sourcing Specialist at Heartland Veterinary Partners

Algorithms Change. Your Email List Doesn’t. Start your newsletter👇

• Pet Supplies Plus grand opening in Phoenix, Arizona

• Bark in the Park in Tullahoma, Tennessee

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