Plus, New cohort selects 13 startups, the "cat boom", pets are flying in style, and much more...
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In a category where most ads get banned and CACs kill profitability, here's how Wuffes cracked the code.
Part 7 of our 10 part summer series - real world insights from two marketing leaders.
Plus, Ozempic for pets, PRHG acquires another brand, Dogtopia announces new partnership, most popular dog breeds, and more...
With 1 in 4 dogs facing cancer, specialized care centers like TACC are making all the difference.
Inside the campaigns and channels fueling the success of pet hardware’s biggest names
Plus, Canada releases cat stats, Sparke demonstrates impressive expansion, EpiPaws receives investment, a zoo in Denmark is in hot water, and more...
Behind the 246% surge in search volume, emotional UGC, and unverified claims — we unpack what’s driving the Turkey Tail boom.
What scrappy, founder-led marketing really looks like—campaigns, pivots, and playbook-level insights
Plus, Mars announces $2B in future investments, some new partnerships, consumer frustration with pricing, and more...
PetMatrix.ai promises to put independent pet businesses into 130M cars and 100M smart TVs.
