New Year, New News 🥳

Issue #286

January 2nd, 2026

Quick Hits:

🏡 Why in-home euthanasia benefits pets, people, and veterinary professionals

💥 How did a pet store become the symbol of the biggest stock market crash of the century?

😮 PETA vs Kim Kardashian

🤕 Nonfatal injuries and illnesses in the veterinary services industry

🤖 AI and data are driving the pet tech future

🎯 Pet tech market breakdown

🎥 Meet your next director: Steven Spielbark

🐻 New CA laws takes aim at puppy mills

• Red Dog scales with MoeGo platform - Scalable workflows and CRM tools support faster expansion and onboarding.

• KVP acquires SafePath-IVD - Deal enhances KVP’s global reach and test development portfolio.

• Myristol Brand joins VCL for growth - VCL buys Myristol to broaden joint-support supplement reach and availability.

• New ark - The Ark Pet Spa & Hotel opens its 7th location.

If you missed this week’s newsletters👇

2025 Pet Investment Recap

Why 92% of Pet Brand Emails Never Reach Customers

• Happy birthday Flossie - World’s oldest cat turns 30.

• 27 nonprofits share Purina grants this year - Purina Foundation awarded over $1.16 million in grants to nonprofits in 2025.

• Florida to strengthen animal protection - A new Florida bill could require veterinarians to report suspected animal cruelty.

• AKC adds 3 new dog breeds - AKC officially recognizes three breeds, expanding purebred registry to 205.

• China targets pet obesity with drugs - Chinese pharma adapts human weight-loss drugs for obese pets.

• Volvo VNL passes pet safety test - Volvo’s new long-haul VNL clears first-of-its-kind pet safety evaluation.

• Starting 2026, with recalls - Dog treats are being recalled in seven states due to possible Salmonella contamination.

🎙️ Listen to our new podcast episode with Jackson Cunningham

• Director of Product & Fulfillment at NutriCanine

• Customer Service & Retention Specialist at NutriCanine

• Mobile Part-Time Veterinarian at Vita Spot

• Head of Marketing at Snout

• Sr. Principal, Packaging Engineering at Loyal

• Account Executive (AE) - Veterinary at Hello Patient

• Head of Medical Quality at Bond Vet

• Science Operations Manager at Ethos Veterinary Health

• Vice President, Product Management & UX at Whisker

• Associate Veterinarian at PetVet365

• Overnight ER Vet at Apex Vets

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