Fragmentation isn't inefficiency. It's where trust lives.
Dashboards and workflows are now commodities. Here's what isn't.
Pets kept choosing the product before it even existed. So they finally listened and built it.
How memberships and passes are fixing the feast-or-famine cycle.
The problem isn’t open rates — it’s inbox placement. Here’s how operators are rebuilding funnels around SMS + email to recover revenue
Why ranking, PR hits, and paid ads alone don’t explain modern visibility.
The friction is high, trust is low, and willingness to pay is skyrocketing — here’s what changes next year.
A fragmented world of agility, canicross, and dock diving is quietly setting the stage for something much larger.
These trends aren’t loud yet, but they’re where the money is moving.
From AI triage to gut-driven nutrition, here’s what operators need to be watching now.
