The Woof
The Pet Industry Newsletter! Sign up and get all the latest in your inbox every Tuesday & Friday
Connect
How Amy Zalneraitis turned personal tragedy into a massive brand
This founder bootstrapped for 8 years, then raised $35M to scale the world's leading GPS tracker for pets.
All-white packaging. Zero mascots. $11.7M in sales. Meet Maev.
Plus, Rover CEO steps down, US pet insurance hits $4.7B, Innovative Pet Lab raises a million, Farmins opens $115M facility in NC, and a ton more...🔥
Even in an uncertain economy, some pet categories are thriving. Here’s where the money’s still flowing and what’s getting left behind.
How Jason Meltzer Turned Wag! into the On-Demand “Uber for Dog Walking” Powerhouse.
Plus, Lassie surpasses €50 million, Sphinx breaks Kickstarter, $100M refinancing deal, Japans billion $ pet luxury boom, and way more...
One private label pet food maker is on track for $31M in sales. Here's how retailers are rewriting the rules.
How BeUNO is reinventing pet health from the inside out
Plus, Volare secures €26M, Other Half receives investment, Tuft + Paw closes $4M Series, Ollie & Van Leeuwen partner up, and a ton more...
4 everyday pet tools that turned small tweaks into defensible, scalable brands.
Plus, the ad world is about to change, Parapooper gets acquired, new world record, less kids - more pets, and so much more...
Pet wearables are going from gadgets to platforms and unlocking SaaS-like returns in the process. Here's what the smartest money sees coming.
How Dr. Linda Black is redefining what’s possible in pet biotech
